In reading a recent posting from Scott McLeod, I challenged myself with the following question: Which is worse…anger or apathy? Now, let me say up front I have never in 10 years at our school received an angry or direct rebuke of the initiatives we have pursued from the staff or the other administrators. I am thankful for the blessing of our staff in that regard. (I can’t say the same for the commercial world, but we’ll cover those issues another time.)
In the case of a direct, angry rebuke there is typically some motivating factor driving the emotional response. Whether it is an old injury, sense of betrayal, or fear, people can reject change outright in a way far more harsh than would be expected. Those cases can be addressed. People can be “talked down” and a minimum of understanding can be gathered. Notice I did not say their minds could be changed easily. When an argument is emotionally charged it is difficult for them to see the benefits of what is causing them to react so strongly. A technologist can recognize the reaction for what it is and move on knowing well enough there just might not be anything they can do.
It is apathy that causes the greatest challenge for the technologist. Encountering a person who is indifferent to the benefits something new can provide them and their students is extremely frustrating. We begin asking questions such as, “Why don’t they get it? What’s their problem? Can’t they see the value?” We may even reach the stage of assigning our own emotional reaction to their lack of response. “Luddite. They’ll never get it.”
So what do we do? How do we address apathy? I wish there was a magic bullet or secret elixir that could fire the mind and inspire the spirit but alas there is not. What we can do is look for those people who are motivated, those who lack hostility or apathy about change, and assist them in reaping the benefits of those changes. By the very nature of our roles, we have an advantage in dealing with people.
There is an expectation all staff members, whether they be teachers or administrative, are professionals hence the phrase “professional development”. Forced development is not that at all. For perspective, look to the student who has decided there is no value in learning a particular subject. You can force them to sit, to study, and to regurgitate the correct responses, but you cannot force them to apply and benefit from that subject. It is a conscious decision on their part and can only be that. Even with the movement towards teacher testing and other various forms of certification and qualification, you can prove someone knows something but making them benefit from it is a completely separate matter.
As technologists, we can identify those individuals who want to benefit from technology for the good of their students and themselves. We can seek out those administrators who are looking to improve the functioning of their school and assist them along the path. We need to be quick to judge the desire of people; identify those with the fire, those with a spark, and those with dead embers.
You may be thinking, “This is pretty harsh. What about helping everyone and striving for the greater good?” In giving those people with the spark a chance to observe successes and failures you fan the spark to a point where it might well ignite fully. We should never forget our job is to help people with technology, aiding in their success and promoting their growth. Pushing someone where they don’t want to go doesn’t help anyone, least of all them. Be realistic and let everyone revel in your successes.